Open Bionics Branding
Open Bionics Ltd
2019-2024
Bristol, UK
My Role:
Branding, Web Design, Graphic Design, UX/UI Design
Tools Used:
Blender 3D, Figma, Adobe Suite, Wordpress
In addition to my hardware product design work at Open Bionics, I was also responsible for developing the company’s distinctive visual identity, and implementing it across all web, digital & print channels.
From the beginning, OB’s founders wanted to position the company as a forward-thinking tech startup, in contrast to the often quite dated (and very “medical”) styling of the incumbents in the prosthetics industry.
My challenge was to create a visual style that communicated our vision of a modern, digital-led prosthetics company - a style that was adaptable enough to work across a range of media, taking inspiration from leading tech companies, yet unmistakably our own.
From choosing fonts and colour schemes, to defining a recognisable style for our 3D renders & 2D illustrations, to designing logos & iconography, I learned a huge amount in the process & massively expanded my skillset in a range of visual design disciplines.
In addition to my hardware product design work at Open Bionics, I was also responsible for developing the company’s distinctive visual identity, and implementing it across all web, digital & print channels.
From the beginning, OB’s founders wanted to position the company as a forward-thinking tech startup, in contrast to the often quite dated (and very “medical”) styling of the incumbents in the prosthetics industry.
My challenge was to create a visual style that communicated our vision of a modern, digital-led prosthetics company - a style that was adaptable enough to work across a range of media, taking inspiration from leading tech companies, yet unmistakably our own.
From choosing fonts and colour schemes, to defining a recognisable style for our 3D renders & 2D illustrations, to designing logos & iconography, I learned a huge amount in the process & massively expanded my skillset in a range of visual design disciplines.
